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Jul 20, 2016
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Hasbro to Showcase Its Top Entertainment & Fan-Favorite Brands at the 2016 San Diego Comic-Con International
Providing Fans of All Ages Engaging Experiences Across the Hasbro Brand Portfolio with Autograph Signings, Special Edition Giveaways and Memorable Photo Opportunities
PAWTUCKET, R.I.--(BUSINESS WIRE)-- Hasbro, Inc. (NASDAQ: HAS) is making its awaited return to Comic-Con International in San Diego, California. The company's portfolio of brands will be represented in and around the convention, and will include TRANSFORMERS, MY LITTLE PONY, G.I. JOE, MICRONAUTS, VISIONARIES, PIE FACE and WIZARDS OF THE COAST as well as partner brands including DREAMWORKS ANIMATION'S TROLLS, YO-KAI WATCH, alongside STAR WARS, MARVEL'S AVENGERS, DISNEY'S MOANA, DISNEY'S ELENA OF AVALOR, DISNEY'S DESCENDANTS, and more. From new product offerings to sneak peeks at upcoming entertainment, Hasbro will be making its mark at this year's Comic Con showcasing a variety of brand expressions. Aligning with Hasbro's commitment to creating the world's best play experiences for children and their families, the company's presence will be an engaging and interactive experience for all in attendance. From sharing in the magic of friendship with MY LITTLE PONY to meeting some of the designers behind the iconic TRANSFORMERS brand, there will be something for fans of all ages to enjoy.
The following highlights some of the activities for Hasbro's brands and licensed properties happening within the Hasbro booth (#3213) and around the convention. San Diego Comic Con attendees are encouraged to check the schedule posted in Hasbro's information booth each day for updates and to follow @HasbroNews on Twitter for the latest happenings within the booth.
TRANSFORMERS
Phone battery running low on Energon? Fans can "Power Up" in the TRANSFORMERS section of the booth with its phone charging stations. Fans can see some of the awesome new characters and figures across the Transformers Generations, Transformers Robots in Disguise and Transformers Rescue Bots lines. Backflip Studios will also have a game-play station for the latest game in the TRANSFORMERS mobile gaming portfolio, TRANSFORMERS: EARTH WARS.
On Thursday, July 21st at 11:00 a.m., join members from Hasbro's TRANSFORMERS design teams and creators and talent from Machinima for the Transformers Generations: More than Meets the Eye panel. In this session, fans will get to view never before seen content from the anticipated digital series from Machinima, Transformers Combiner Wars, which is the first installment of the Generations Prime Wars Trilogy, launching on August 2nd. Stop by the Hasbro booth at 12:30 p.m. following the panel for an autograph session with some of the creators behind this new series.
A representation of TRANSFORMERS voice talent throughout the years will also be joining us for the Transformers Animation: Then & Now panel on Thursday, July 21st at 2:00 p.m. Don't miss a chance to see some of your favorite voice actors from TRANSFORMERS ROBOTS IN DISGUISE, along with special guests from the TRANSFORMERS lore. At 3:30 p.m. following the panel, talent will be in the Hasbro booth for an autograph signing for fans in attendance.
Other TRANSFORMERS brand activities include poster giveaways, caricature sessions, meet & greets with NASA representatives, as well as representation from some of our Consumer Products licensees, including Primitive Skateboards, Nice Kicks, Shoyoroll and more.
MY LITTLE PONY
The MY LITTLE PONY brand is returning to Comic-Con this year with the new MY LITTLE PONY GUARDIANS OF HARMONY line, featuring detailed figures based on fan-favorite characters with increased articulation, entertainment-inspired deco, and a wide range of expression and emotion, allowing fans to create more elaborate storytelling through action and adventure based play. In addition to checking out the new product line, fans can also stop by the booth to help spread the magic of friendship by making a pledge to "Friend it Forward" in honor of the International Day of Friendship on July 30th.
See the voice talent from My Little Pony: Friendship is Magic at the brand's panel on Friday, July 22nd at 10:30 a.m. for a special sneak peek at an upcoming episode of My Little Pony: Friendship is Magic, an early look at the new movie My Little Pony Equestria Girls Legend of Everfree coming this Fall, and more. Following the panel, don't miss the opportunity to meet the My Little Pony: Friendship is Magic voice talent for an autograph signing at 12:00 p.m. in the Hasbro booth.
Other exciting MY LITTLE PONY brand booth activities include an autograph signing with The Wonderbolts Handbook author, Brandon T. Snider on Thursday, July 21st at 11:30 a.m., and a live drawing session with MY LITTLE PONY IDW artists Tony Fleecs and Agnes Garbowska on Sunday, July 24th at 12:30 p.m.
STAR WARS
Following the success of STAR WARS: The Force Awakens and in anticipation of Rogue One: A Star Wars Story releasing on December 16, 2016, STAR WARS fans will be eager to stop by Hasbro's Comic-Con booth for exciting reveals and hands-on product experiences.
Join members of the Hasbro STAR WARS team for a panel on Friday, July 22nd at 12:00 p.m. to discuss the popular product line. Attendees will get an in-depth look at Hasbro's latest action figure offerings, and word on the Holonet is there may also be a few surprises, including a special product reveals. Following the panel, fans can swing by the Hasbro booth at 1:30 p.m. to check-out the Hasbro design team in action as they begin the sketch for the 2016 Black Series fan vote winning figure. And don't miss the opportunity to pose in the booth wearing your favorite Star Wars cosplay and post your photo on Twitter using #HasbroSWCosplay for a chance to win the convention exclusive STAR WARS: THE BLACK SERIES Figure.
Other exciting STAR WARS activities you won't want to miss include poster giveaways, cosplay contests and STAR WARS Bladebuilders lightsaber training sessions.
MARVEL
It's a big year for the Marvel Universe with the release of Captain America: Civil War and the 75th anniversary of Captain America. In celebration, fans can pose like the first avenger in a life-sized Marvel Legends action figure package, complete with Hasbro's Marvel Legends Captain America 75th Anniversary Metal Shield. Fans who share a photo of their heroic pose using #HasbroCap75th on Twitter or Instagram will be entered into the Marvel Legends Shield-a-Day Giveaway for a chance to take home their very own Marvel Legends Captain American 75th Anniversary Metal Shield.
Hasbro's Marvel team will also be hosting a panel on Saturday, July 23rd at 4:00 p.m. to talk about the latest and greatest additions to the Marvel Legends line and share some exciting reveals of figures to come in 2017.
MAGIC: THE GATHERING
Be on the lookout for the powerful Magic: The Gathering Planeswalker character that will be roaming the Hasbro booth floor. Fans will also have the opportunity to meet with the talented creators behind Wizards of the Coast and Magic: The Gathering during autograph sessions with designers Mark Rosewater and James Wyatt. Stop by the Hasbro booth or follow @HasbroNews on Twitter for details.
PIE FACE
Hasbro has teamed up with Cartoon Network to bring the hilarious PIE FACE game to Comic-Con. Fans can visit the Petco Park Interactive Zone where Cartoon Network will host a PIE FACE experience with a larger-than-life game, trivia, prizes and of course, whipped cream. The PIE FACE activation will run Thursday, July 21st through Saturday, July 23rd from 11:00 a.m. to 2:00 p.m. and 3:00 p.m. to 6:00 p.m., and Sunday, July 24 from 11:00 a.m. - 2:00 p.m.
YO-KAI WATCH
The YO-KAI WATCH brand and mischievous Yo-kai are headed to Comic-Con for the first time this year. Fans can learn all about the phenomenon in three different locations throughout the show: the Hasbro booth at the Convention Center, the YO-KAI WATCH booth at Petco Park and the Play Nintendo Family Lounge at the Marriot Marquis & Marina.
In the Hasbro booth at the Convention Center, fans can get a sneak peek at the full line up of Hasbro's YO-KAI WATCH toys, including Season 2 products such as the new YO-KAI WATCH Model Zero and Yo-Motion Yo-kai Medals that bring Yo-kai characters to life in a new way.
Additionally, in the Hasbro Booth, join members of the Hasbro Gaming team for hands-on demonstrations of the new YO-KAI WATCH Trading Card game on Friday, July 22nd at 4:30 p.m., and Saturday, July 23rd at 5:00 p.m. Exclusive San Diego Jibanyan YO-KAI WATCH Trading Cards will be given away during these sessions.
In the Play Nintendo Family Lounge, fans can try out the upcoming YO-KAI WATCH 2: Bony Spirits and YO-KAI WATCH 2: Fleshy Souls video games. Other popular Nintendo 3DS and Wii U titles will also be playable. The Play Nintendo Family Lounge is open Thursday, July 21st - Sunday July 24th. Also, on Friday, July 22nd at 3:00 p.m., Actors Alicyn Packard, J.W. Terry and Melissa Hutchison, who provide the voices for Jibanyan, Whisper and Komasan, respectively, in the YO-KAI WATCH video game and animated TV series, will be conducting a Q&A session, doing live voice demos and a table read of a scene from Season 2 of the animated TV series.
At Petco Park, fans can experience all the excitement of the YO-KAI WATCH brand at the YO-KAI WATCH Booth. Look for the giant Jibanyan to find YO-KAI WATCH character face painting, see demos of Hasbro's YO-KAI WATCH toys and new trading card game, try Nintendo's 3DS YO-KAI WATCH 1 and a new mode, "Blasters" from YO-KAI WATCH 2. Fans can also play the YO-KAI WATCH Wibble Wobble mobile game, screen new episodes of the YO-KAI WATCH animated series and join Jibanyan for dance parties and photos. The YO-KAI WATCH Booth at Petco Park runs Thursday, July 21st through Sunday, July 24th.
About Hasbro
Hasbro (NASDAQ: HAS) is a global company committed to Creating the World's Best Play Experiences by leveraging its beloved brands, including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY-DOH and TRANSFORMERS, and premier partner brands. From toys and games, television programming, motion pictures, digital gaming and consumer product licensing, Hasbro fulfills the fundamental need for play and connection with children and families around the world. The Company's Hasbro Studios and its film label, Allspark Pictures, create entertainment brand-driven storytelling across mediums, including television, film, digital and more. Through the company's commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families. Learn more at http://www.hasbro.com, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).
STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.
© 2016 MARVEL
©LEVEL 5/YWP
PIE FACE is a trademark of Rocket Games. © 2014 Rocket Games.
HAS-PR
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Transmission Initiated
Transmission ID: 000042
TFNation_2016
Operation: Volunteer applications open!
With a jam-packed schedule soon to be announced, TFNation requires some of the finest Cybertronian reinforcements... do you have what it takes to be one of our first volunteers?
Volunteering is a brilliant way to get involved and give something back to the community, whilst also having a fun time (and it looks great on your CV too). It is an especially good way to meet new friends if you are a first timer. Likewise, veteran convention volunteers bring invaluable experience to the battle against the evil Deceptic... err... to the ticket queues.
Sending in your volunteer application couldn't be simpler. Just go to tfnation.com and click on the volunteer link on the home page and you will be taken to the form. No need to print it, just complete and then submit!
(If you are already logged into the website this process will be very quick. If you are not logged in, or have not purchased a ticket yet, you will need to do this before you proceed)
We anticipate we will have quite a lot of interest in volunteer positions, so we would urge you to apply as soon as you can. Successful applicants will be notified by email. If you are not successful in year one, we hope you'll apply again in year two!
With just a few weeks to go to make TFNation great, all we need is a little energon... and a lot of YOU!
Further transmissions to follow.
TFNation
Where All Are One
End_transmission
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IDW & Top Shelf Announce SDCC 2016 Exclusives & Debuts
San Diego, CA (July 7, 2016) – San Diego Comic-Con International is fast approaching and IDW and Top Shelf are rolling out their hottest exclusives and debuts for the biggest convention of the year! See below for a full list of your convention must-haves and download the ultimate IDW 2016 SDCC Exclusives Shopping Guide PDF for full descriptions and cover images.
A few exclusives are available for pre-order from IDW’s webstore beginning today. Fans that preorder will be able to pick up their books throughout the show from the IDW booth #2743 as well as from the San Diego Comic Art Gallery located at the Liberty Station Arts District in the Point Loma area of San Diego. While you’re there, check out The Art of Batman/TMNT exhibition by Kevin Eastman and Freddie Williams II. You can pick up your pre-orders starting July 20th through July 24th. For more information on the gallery and exhibit as well as directions, visit www.sdcomicartgallery.com.
IDW’s SDCC 2016 Convention Exclusives are only available for pick-up on-site at SDCC 2016 or at the San Diego Comic Art Gallery during the event. There will be no shipping options offered for these titles.
Transformers: Titans Return "Revolution" SDCC Variant
Cover by Livio Ramondelli
$10, Limited to 250 copies
The road to Revolution begins here as Rom, G.I. Joe, Action Man, and M.A.S.K. guest star on this convention variant cover by Livio Ramondelli!
Revolution Lithograph (Convention Only Item)
Drawn by Fico Ossio
$10, Limited to 300 copies
Gear up for IDW’s biggest event ever, Revolution, with this impressive lithograph featuring all of the huge characters coming together in September! G.I. Joe, Transformers, Micronauts, Action Man, and M.A.S.K. are all here in this gorgeous image with Fico Ossio and Sebastian Cheng. Get it signed by the creative team including writers Cullen Bunn and John Barber!
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Plane ticket and hotel booked? Check. Cosplay costume packed? Check. Panel and shopping list made? Double check.
As you can guess, this is no ordinary to do-list. It’s related to a very special time of year when comic-enthusiasts are glowing in anticipation – or maybe it’s just the reflection from their Star Wars lightsabers? That’s right, the biggest pop culture event in the world, Comic Convention in San Diego, is only two weeks away!
As most proud, self-proclaimed geeks – like me – know, this international annual convention is four full days packed with can't-miss panels, meet and greets, screenings, and seminars, plus thousands of comics, movie, and science fiction lovers in the most elaborate cosplay costumers ever.
While I sit here at my desk buzzing with anticipation, I can totally relate to the feeling Ray, Egon, Winston and Venkman had right before they crossed the streams for the first time to defeat the Stay Puft Marshmallow Man (#Ghostbusters #dontcrossthestreams). Who can’t wait to see endless lines of people waiting for a panel discussions with some of the best in the industry? This lady. Who can’t wait to trip over yet another white and flowy Princess Leia dress while waiting in the bathroom line? Yup, me again!
However, the one thing I truly am so excited for is to meet with my fellow die-hard collectors at the Entertainment Earth booth (#2343). You’ll find me there with the rest of the Toys“R”Us team and our lineup of exclusive figures, building sets and more – so call upon your inner Jedi (or Darth Vader, if that’s your thing), and stop by early to get first-dibs!
If you need me, I’ll be gazing at my collection and #fangirling until the convention starts, but to satiate fans’ appetites, we’ve included the full list of exclusive products that Toys“R”Us will have at the Entertainment Earth booth (#2343) and online at Toysrus.com/ComicConvention from Thursday, July 21 through Sunday, July 24, below!
- Stephanie Bailey, Senior Buyer, Toys“R”Us
TRANSFORMERS Masterpiece Bumblebee from Hasbro®
This Masterpiece Bumblebee collectible figure is inspired by the classic 1980s TRANSFORMERS animated series and depicts the Autobot scout in his G1 Volkswagen Beetle form. Featuring a high level of detail, Masterpiece Bumblebee converts from robot mode to a licensed Volkswagen Type 1 Beetle vehicle mode and comes complete with a converting Exosuit Spike Witwicky figure, 2 swappable faceplates (smiling and neutral), a blaster accessory, a removable spare tire cover and an extra side mirror. This item will become available at Toys“R”Us stores later this year.
Hikari Sofubi: TRANSFORMERS Bumblebee Metallic from Funko
Everyone’s favorite Autobot is given the Japanese Hikari look with this limited edition collectible. Styled in a shiny paint deco of the character’s classic yellow and black colors, each 8-inch soft vinyl figure is individually numbered and comes in a window display box, making it the perfect addition to fans’ collections. This item will be available ONLY as a free gift with purchase of TRANSFORMERS Masterpiece Bumblebee Spike at the Comic Convention.
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TRANSFORMERS: EARTH WARS Now Available on iPhone, iPad, iPod touch and Android Devices
Players Must Align with the Autobots or Decepticons to Determine Earth’s Fate
in New Real-Time Combat Strategy Game from Hasbro, Backflip Studios and Space Ape Games
BOULDER, Colo. – June 2, 2016 – Hasbro Inc., Backflip Studios and Space Ape Games today released TRANSFORMERS: EARTH WARS, a new real-time combat strategy mobile game featuring the most iconic characters in the Transformers universe. Published by Backflip Studios (DragonVale, SpellFall, Paper Toss) and developed by Space Ape Games (Rival Kingdoms, Samurai Siege), TRANSFORMERS: EARTH WARS breaks new ground for the genre, pairing authentic Transformers storytelling with fast-paced gameplay, beautiful 3D animation and hundreds of characters with diverse strengths and abilities. The game is available now for free download on the App Store for iPhone, iPad and iPod touch, and on Google Play for Android devices.
“The Transformers franchise is one of the most iconic in the world, so it is exciting to include these characters in such a compelling mobile gaming experience,” said Julian Farrior, CEO of Backflip Studios. “We are thrilled to partner with Hasbro and Space Ape Games to launch TRANSFORMERS: EARTH WARS and think that Transformers fans are going to love teaming up with their favorite Autobots or Decepticons in these highly engaging mobile battles.”
Inspired by Hasbro’s “Transformers Generations Prime Wars Trilogy,” TRANSFORMERS: EARTH WARS players must choose to fight with Optimus Prime and the Autobots or Megatron and the Decepticons in a battle to decide the fate of planet Earth. Once allegiance has been sworn, gamers assemble a powerful team of playable characters, raid enemy bases for Energon stockpiles, and construct the Space Bridge to add reinforcements from Cybertron, all while playing in real-time against other players around the globe.
The game also features notable storytellers and voice actors from the Transformers franchise, including dialogue written by comic legend Simon Furman and voice acting from Peter Cullen, the original voice of Optimus Prime, and Frank Welker, the original voice of Megatron.
"TRANSFORMERS: EARTH WARS offers players an engaging storyline and incredible gameplay experience,” said Mark Blecher, Senior Vice President, Digital Gaming and Corporate Development at Hasbro. “The game harnesses the unique strengths and abilities of hundreds of characters from Transformers lore, which really helps it to stand above existing real-time combat strategy games and delivers on the Transformers promise of More than Meets the Eye.”
“With TRANSFORMERS: EARTH WARS, our team was dedicated to making a high quality, hand crafted experience that fans of both mobile games and Transformers will enjoy,” said John Earner, CEO of Space Ape Games. “We’re really excited about the finished product and can’t wait to help grow and support the community around this game.”
TRANSFORMERS: EARTH WARS is FREE to download andwill feature in-game purchases, and is available worldwide excluding Japan and China on Android and iOS. Please note that a WiFi connection is required to play.
About Backflip Studios
Backflip Studios develops and publishes absurdly fun mobile games for iOS and Android devices. The company's portfolio of top ranked games, which include hit franchises such as DragonVale, Paper Toss, NinJump, Spellfall, PlunderNauts, and Army of Darkness Defense, have been downloaded over 400 million times. The company is based in Boulder, Colorado. Hasbro, Inc. (NASDAQ: HAS) has a majority ownership stake in Backflip Studios.
About Space Ape Games
Founded in 2012, Space Ape Games is a mobile games studio based in Central London made up of games veterans and key people behind the biggest gaming companies and the biggest social games on the web. Space Ape's hit strategy games Rival Kingdoms and Samurai Siege, available on iOS and Android devices, are played by more than 20 million players worldwide. Space Ape Games won the 2015 TIGA Award for Best Independent Studio and for Game of the Year for Rival Kingdoms, plus the 2014 Develop Award for Best New Studio and the 2015 Develop Award for Best Independent Studio For more information, visit http://www.spaceapegames.com.
About Hasbro
Hasbro (NASDAQ: HAS) is a global company committed to Creating the World's Best Play Experiences, by leveraging its beloved brands, including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY-DOH and TRANSFORMERS, and premier partner brands. From toys and games, television programming, motion pictures, digital gaming and lifestyle licensing, Hasbro fulfills the fundamental need for play and connection with children and families around the world. The Company's Hasbro Studios and its film label, ALLSPARK PICTURES, create entertainment brand-driven storytelling across mediums, including television, film, digital and more. Through the company's commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families. Learn more at http://www.hasbro.com, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).
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